The meaning of membership

That’s part of the secret to successful networks: everyone’s a member, no one is king.

As newspapers struggle to eek revenue from their activities many are discussing ‘membership areas’, that could include special access to forums, content or freebies. But what could membership mean? Could it mean something more radical? Alan Rusbridger, editor of The Guardian suggests the model employed by Barcelona Football Club in which the fans own the club. Jeff Jarvis talks more about what website membership could mean…

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